Finding A Better Approach To SEO In 2013

Finding A Better Approach To SEO In 2013 The recent Google Penguin 2.0 algorithm update has had a considerable impact on the SEO community and appears to have sent some small business owners into a state of panic. It’s the latest in a long line of changes that have certainly altered the search engine landscape. It can be tempting to focus on a single change and to spend hours carrying out analysis. For those who have seen a loss of visitor numbers and resulting sales, this will undoubtedly seem like time that is well spent. What is crucial to remember, however, is that this update only continues an existing trend that has been witnessed over a period of some years. The importance of links Google has always seen inbound links as being a key ranking factor and this is something that has been at the heart of the recent changes. Many search engine professionals have attempted to create a mass of links, with the aim of gaining better positioning for clients. Indeed, such an approach, wit


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