Google Algorithm FAQ – SEO Tips

Google Algorithm FAQ – SEO Tips Why Does Google Make Algorithm Changes? In the simplest of terms possible, it’s all simply case of Google doing all it can to enhance and perfect the user experience for those using its search engine. Not to put too fine a point on it, Google technically doesn’t give a damn about the sites it lists or the businesses they represent – if you’re not in business with Google or paying them for their services, why would they have any loyalty to you? Instead, their revenues are mostly customer-based and so it makes sense that algorithm changes would be made for the benefit of searchers, rather than the businesses they are looking for. It’s as simple as that. Why Are Some Sites Punished? If following an update to the algorithm a site is found not to be following the new rules, chances are they will be stripped of their credit/authority and summarily make their way toward the bottom of the rankings. As these updates are in large designed to weed out sp


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